What We Do

Walk ‘n Rollers was founded to encourage children to walk and bike to school more frequently.

Kids walking and biking to school in Culver City

We provide 3 core services:

  1. FREE consultations and tips for starting a bike/walk to school program at your school
  2. Development of more comprehensive programs and events, such as a Bike Skills Workshop or  Walk ‘n Roll Festival or ongoing encouragement campaigns
  3. We work with cities and communities to develop education and encouragement programs as part of their Safe Routes to School grant funding.

Our approach engages students, parents, administrators, civic and business leaders, and community members. We develop community-based campaigns on and off campus that create awareness and  teach kids and parents how to safely and responsibly use active transportation to and from school. We incorporate Safe Routes to School best practices, safety instruction, fun activities, rewards programs and proven marketing techniques crafted to address each school’s individual concerns.

Walk ‘n Rollers provides a host of activities designed to get your kids waking and rolling to school. Please contact us for details.

  • Outreach and Education
  • Comprehensive Encouragement Campaigns
  • Walk ‘n Roll Festivals
  • Safety Classes
  • Consulting
  • Private Bike Safety & Skills Instruction

Outreach and Education

We provide, at no charge, basic guidelines for starting walking schoolbuses, bike trains and more. We believe these tools should be available to everyone so we can all help get kids Walk ‘n Rollin’!

These tools enable schools and organizations to establish basic events to get kids moving and serve as an introduction to future elements. By holding these events, schools’ chance for securing future grant funding, in particular Safe Routes To School grants, may be increased. If grant funding is not sought, or not awarded, these programs will at least provide a basic education base.

Campaigns

Bike rodeos are fun. Walking school buses and bike trains are great, but a comprehensive, ongoing encouragement campaign is what ties it all together and reminds kids every day the values and benefits of riding or walking to school.  Walk ‘n Rollers crafts innovative and comprehensive marketing campaigns, tailored for your school, that encourage kids to ride, walk, skate or scoot to school more frequently. The program may include safety classes, bike rodeos, on and off campus communication pieces and tools to engage parents and the surrounding community.

Walk ‘n Roll Festivals

If you are looking to really kick your campaign into high gear, nothing generates more excitement or enthusiasm than our Walk ‘n Roll Festivals. Not just another bike rodeo or safety class, but an all day event designed to show kids and parents alike how fun it is to ride or walk to school. Our festivals are tailored to your community’s needs and feature:

  • Safety instruction for kids and parents alike
  • Skills area
  • Fun Zones
  • Walking and Biking tours (if applicable)
  • and more!

We also offer smaller Bike Skills Workshops. Usually involving just 2 instructors, we work to teach essential bike safety and handling skills as well as reinforcing safe pedestrian habits.

Safety Classes

Walk ‘n Rollers can provide a series of safety classes geared to teach kids and adults how to ride safely and responsibly  in your community. Each of our classes are taught by instructers certified by the League of American Cyclists (LCIs).

We offer several levels of classes including Basic, Intermediate and Advanced. Each includes lessons and on-bike training. Topics include bike and walking safety instruction, traffic laws, bike skills  and more. Contact us for more information or to schedule your class today.

Consulting

Not sure what is the best path to take? Interested in pursuing funding to help your school or organization promote safe and responsible riding and walking habits? We can help. Our goal is to enable your school or organization to be proactive in getting kids moving. Contact us for more information.

Private Bike Safety and Skills Lessons

Some children take to riding a bike quickly and easily. Others take a little more time. We recognize that every child’s enthusiasm, skills and abilities are different. We’re happy to work with your child to help them become more comfortable on their bikes and learn to ride more safely in the process. With our simple, fun and engaging process, we teach basics such as helmet fitting and starting and stopping to more involved concept like turn signals, scanning and avoiding hazards. The kids have so much fun, they forget they are actually learning skills!